Shine Online
Rise Above Your Competition

Good design increases your content’s credibility. If your visitors can’t confidently find what they want on your site, an alternative is a quick Google search away.

Design Approach

Design without Drama- I start with your site’s function and purpose. We focus on how to satisfy your site visitor’s needs within your business constraints.

Clear Process I have a whole page that goes into detail on my process. I make prioritizing what goes into your site and differentiating you from your competition, a straightforward progression with deliverables that address the questions we need to answer on hand, until we reach an acceptable design.

Anticipate Change- A great looking site can’t stand still after its launch. I implement analytics to help you anticipate your market trends. The right visitor data can complement your feedback from face to face customer contact and your sales figures.


Simple- No one plans to make a website complicated. A project usually grows unexpectedly from creeping feature lists and demands from multiple constituents. We work together to design a site that prioritizes your business goals.

Slightly Different- Its easy to end up with the modern equivalent of a grey flannel suit; safe, stable but not standing out from the crowd. Certain industries converge to styles that address common functions and perceptions. I avoid falling back on true and tried formulas and take the time to differentiate your site from your competitors.

Contemporary We work within the constraints of fast moving technology. There is a trend to simpler minimal designs that are promoted by the likes of Google, Microsoft, and of course Apple. As more people access websites through mobile devices, these simpler designs help you get the message across quickly through the limited bandwidth and resources that are available to them.


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