SKIP NAV

PROCESS

WEBSITES, WITHOUT DRAMA, ON TIME, ON BUDGET
HOW?
SEE
EYE TO EYE
ON GOALS
MAKE
INFORMED
DECISIONS
DELIVER
ON TIME
COMMUNICATE
PROACTIVELY
Signed contract
Your contract details the project scope, deliverables, milestones, and total cost.
Receiving payment
Your deposit (40% of the project cost) clears, confirming the engagement.

DISCOVERY

Why does your site exist?- Besides making you money, who does it serve? What are they trying to get done? A smooth project comes from reaching a mutual understanding of your business goals and your website user's needs, finding the right balance between them, and then distilling them into a clear set of design goals.

Week 1
Hands receiving deliverables
You provide your:
  • Logo
  • Website Copy - rough draft.
  • Graphics - placeholder photos and diagrams.
  • Links to relevant websites - competitors and likes.
Multitasker on phone and computer.
We have a guided conversation about your business context and the role your website plays in it.
Handing off deliverables
You will receive:
  • Design Brief - Outlines goals and project scope.
  • Content Audit - Describes drop in ready content and what you need to create. Also shows the page and folder structure or Information Architecture.
  • Preliminary Roadmap - Proposes delivery targets needed to meet the launch date.
Two women looking at a laptop together.
We'll review the discovery documents together and give you the opportunity to make revisions.
Week 2
Receiving payment
Your second payment (30% of the total) initiates the design phase.

DESIGN

We focus on a visual solution for the design goal. We will get as close as possible to a live website without the final content and images.

Handing off deliverables
You'll receive:
  • Static Comps - Visual solutions to your design goals.
  • Interactive Site - Working key pages using best available content and working navigation pointing to placeholder pages.
  • Roadmap - Updated with available resources.
Two women looking at a laptop together.
We'll review the materials together. You'll have the opportunity to make a fixed number of revisions to the design before we proceed to the next phase.
Week 3
Receiving payment
Your final payment (30% of the total fees) initiates the last phases.

BUILD

We integrate your final content into the live website. After a last set of tweaks we will make it visible to the public.

Week 4
Hands receiving deliverables
You provide:
  • Copy - Proofread and typo-free.
  • Graphics - Logos, Cropped and color-corrected photographs.
  • Downloads -  PDF's, forms etc.
Handing off deliverables
We won't bore you with all the details of finalizing a website but they can include:
  • Refining - Lists, tables, and forms.
  • Integrating - 3rd party services
  • Redirecting - Old page URL's and the domain name.
  • Registering - Google Search Console.
  • Setting up - Google Analytics through Google Tag Manager.
Week 5
Two women looking at a laptop together.
We'll review the site together and make any final minor revisions.
Week 6

Post-Launch

We're here to help you succeed. Training, updates, and monitoring are always included.

Multitasker on phone and computer.
Several one hour help sessions to help :
  • Walk you through site updates.
  • Navigate the provider's documentation.
  • Answer followup questions.
  • Address minor revisions.
Support also includes 3 months:
  • Monitoring visitor traffic and behavior.
  • Addressing issues with appearance on search.
  • Troubleshooting connections between services.

NEXT STEP

Reach Out- Contact us for a free 45 minute conversation about your website.
Let's see if there's a good fit between your needs and our resources.